Proving its innovative vein, Ceará Sporting Club promotes the first open innovation program of the Brazilian football. VOZÃO CONECTA seeks to unite sport and technology to benefit the organization, its fans, and athletes, by sharing knowledge and experiences with startups from around the world. During 12 weeks, the selected startups will have the chance of developing pilot projects together with an elite football club of Brazil – with more than 2 million supporters across the country – and its professionals in several areas, through a unique online program. At the end of the period, the projects developed will be presented to a panel of judges from the market and startups will have the opportunity to sign paid contracts with Ceará and/or receive investments. VOZÃO CONECTA will open the doors to your startup to be well known not only in Brazil, but in the whole South American market, a place with more than 500 million inhabitants and passionate about football. VOZÃO CONECTA is a project by Ceará Sporting Club and ENZIMA, with support from Outfield Capital.
Startups with a ready product or at least a prototype, from anywhere in the world, whose value proposition fits with the challenges proposed by VOZÃO CONECTA.
With 106 years of history, Ceará remains firmly in the elite of the Brazilian football as one of the main clubs of the country and the biggest club in the state, with 45 state titles and the largest fan base. We are more than 2 million supporters! In social media, we do prominent work and, during the 2019 Brazilian Championship, Ceará had approximately 20 million interactions in the digital environment. In 2020, we have already won the Northeast Cup undefeated, the biggest regional competition in the country, that opens the national football calendar. Ceará Sporting Club also has more than 22,000 people on its membership program, in addition to its own brand of sporting and casual materials. During the launch of the third uniform for the 2020 season, we sold 10,000 shirts only in pre-order and 100% online.
ENZIMA is an innovation consultancy, accelerator and venture builder from Brazil, focused on sports and entertainment, part of the Pluri Group. The accelerator was the first in the country specialized in these sectors and works with sportstechs and entertechs still in early stage or that are already in operation. The consultancy works on personalized projects for each client, which involve: specific solutions, which will solve problems in the short term; open innovation programs, connecting clubs, entities and companies to startups; and implementing a culture of lasting innovation, which will deliver results in the medium and long term.